Try Swedish

Try Swedish is the official concept and trademark owned by Business Sweden to promote Swedish food and beverages globally.​​​​​​​

The Try Swedish Export Program is designed to help Swedish food & beverage companies increase global sales by entering and expanding in key markets. The branding concept Try Swedish is a trademark owned by Business Sweden, The Swedish Trade and Invest Council, to promote Swedish food and beverages globally.
Sweden is continuously ranked as one of the world’s most innovative countries and is ranked as a top country to do business with and is a leading country for the UN’s sustainable development goals.

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